The first two standard practices mentioned in my last blog post, are industry regulated and help ensure that customers are not being cheated when buying the product. They also ensure that the beekeeper does not face a price war when there is a shortage in honey supply as happened in…

In the following post, I will be looking at beekeeping and how it has been affected by social media with regards to sales and marketing. In the last few hundred years, beekeeping has evolved from family-run bee farms to large scale business. One feels the need to point out that…

Focusing mostly on the way it has affected the beekeeping community. The general public’s awareness of the bee’s importance and matters of conservation. This blog is a project for study unit MCS 3953, University of Malta lectured by Dr Alex Grech and launched on the 18th of January 2019. The…

Social media is defined as ‘forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (such as videos).’ Platforms such as Facebook, Instagram, Snapchat and Reddit have made it remarkably easy for content…